Tribe Affiliates Cheat Sheet
PART 1:
Picking your niche based on ROI and other crucial factors
- Return on investment: how to get the most return for every dollar you spend on your business
- Return on effort: get as much money out while putting as little time and effort in
Put a Heavy focus on the commercial value of your niche
- Step 1: Be clear on your personal interests (what are you passionate about – because affiliate marketing is a long-term game)
- Step 2: Use GKPT to find commercial value of keywords related to your niches (pick middle of the road)
- Step 3: Use GKPT to find search volume (demand level – pick something in the middle)
- Step 4: Use Google search to find competition level
- Step 5: Check keywords on social media platforms to determine coverage
- Step 6: Check Google Trends to make sure your niche is stable or growing in demand
PART 2:
Picking the right affiliate program to maximize conversions:
- Pay Per Click: Ad Sense / Native Ads
- Pay Per Sale: Click Bank / JV Zoo / Peer Fly / Share A Sale / CJ
- Pay Per Action (email / zip code): Max Bounty / Peer Fly
- Merchandise affiliate program: Amazon
Key Selection steps
- Is the offer directly or closely related to your niche?
- Is the offer already heavily promoted?
- How easy is the conversion point of the OFFER (click > email or form > sale)?
- How flexible is the program in terms of advertising? (own materials or you’re free to come up with your own materials)
- Do they offer flexible landing pages? (i.e. email page / social media page / freebie giveaway / etc.) ?
- Do they allow tracking URL’s?
- How much does the program pay?
- How many offers does the program have?
Can the program be promoted using a wide range of conversion systems?
- Ads
- Content links
- Mailing list ads
- Co-registration
Part 3:
Available Conversion Systems
- Direct promotion of link (i.e. drive traffic to link directly via Traffic Buys)
- Content-based ad traffic (i.e. drive traffic to your content site and visitors click ads or text links)
- Email-based traffic (i.e. build up mailing list then send traffic via confirmation or via update links)
- Review traffic (i.e. review the offer and attract direct traffic)
- Video traffic (i.e. create video / upload to You Tube / get traffic from link in description section)
- Search Platform with original content (airline sites / hotel booking sites)
- Niche Product Review Platform (Trip Advisor)
PART 4
Traffic Generation Strategies
Category 1: Direct traffic for your link
FB Ad buys:
- Come up with basic profiles and optimize later / this is trial and error so start with many small buys to establish winning pattern quickly
- Use source-targeted / page targeted tracking for your REDIRECT domain
- Hide ultimate source from affiliate program or sponsor AdWords Placements
- Use redirect domain or ‘value-added intermediate’ page
- Use source-targeted / page targeted tracking for your REDIRECT domain
- Hide ultimate source from affiliate program or sponsor Direct Blogger / Authority site outreach
- Same niche / ask for test buy / negotiate best price
- Use source-targeted / page targeted tracking for your REDIRECT domain
- Hide ultimate source from affiliate program or sponsor Influencer outreach
- Twitter / Instagram / YouTube channels / FB pages / FB group admin
- Same niche / ask for test buy / negotiate best price
- Use source-targeted / page targeted tracking for your REDIRECT domain
- Hide ultimate source from affiliate program or sponsor
- Blogger / Authority site outreach for mailing list building
- Pay for placement of your content to promote your mailing link in the content
- Same niche / ask for test buy / negotiate best price
Category 2: SEO
How to get backlinks for SEO:
- Use reverse engineered ‘best’ content
- Guest posts
- Scholarship
- Press release
- SEO outreach
- Find dead links quality sites in your niche link to and ask them to link to you instead
Category 3: Social Media
YouTube review videos:
- Target the right keywords
- Short videos / Clickbait titles + image / LSI keywords in title + description /mention keyword in video itself / promote video to get views up = social proof
- Facebook video content
- URL in description section allows for hashtags
- Share on page / personal wall / groups
Facebook site link content:
- Facebook allows for custom description
- FB draws up preview automatically
- Graphic must attract attention
- Similar to Google Plus
Twitter Tweets:
- Post your link with description in tweets
- Keep republishing at strategic times
- Pair with hashtags
Instagram:
- Share photos related to your niche
- Users must click on your profile to see affiliate link
- Target niche-specific hashtags
Pinterest:
- Share photos related to your niche
- Users click to go to your affiliate site
Category 4: Forums
Reddit:
- Must link to content with VALUE
- Very allergic to spam
- Build credibility first
4Chan:
- Must link to content with VALUE
- Very allergic to spam
- Build credibility first
Niche-specific forum
- Must link to content with VALUE
- Can be very allergic to spam
- Build credibility first
Category 5: Question and Answer platforms
Yahoo Answers:
- Get Level 3 account to post answers with links
- Very targeted
- Gets banned if abused
Quora:
- Answer targeted questions
- Can post link directly even if newbie
- Quick ban if abusive
Category 6: 3rd party blog traffic
Guest posts:
- Niche targeted
- Approved by host site
- Credible / ‘official’ traffic
- Traffic based on quality of content / traffic volume of host site
- Comments
- Can post link in name or in body of comment (must be high quality)
- Quick ban if abusive
PART 5: Traffic Optimization Strategies
Optimization basics:
- Discover what works
- Do more of it
- Come up with variations
- Pick variation that improves results
- Keep improving it
- Use element by element approach NOT total change
Facebook Ads
- Do multiple test buys
- Pick winning text and image combo
- Element by element optimization (don’t optimize in clusters / optimize one element at a time)
- Decide between building email list or converting directly
Google AdWords
- PPC keyword buys – must be high intent
- Drive to Landing page
- Conduct multiple tests
- Increase your quality score through constant testing
Content-based ad traffic (ie., drive traffic to your content site and visitors click ads or text links)
- Clickbait (Scam / Fraud alert posts)
- Clickbait for social media promoted blog posts
- News jacking
Email list marketing
- Trial and error testing for freebie
- Trial and error testing for squeeze page
- Trial and error testing for headlines
- Trial and error testing for email body
- Trial and error testing for call to action
Review content optimization
- Trial and error testing for title
- Trial and error testing for format
- Trial and error testing for page layout
Video content optimization
- Trial and error testing for keyword targets
- Trial and error testing for title / description
- Trial and error testing for how affiliate is being promoted (squeeze page or direct link)
PART 6:
The key for affiliate marketing success in today and beyond Diversify Traffic and Conversion Systems Optimize, Optimize, Optimize. Scale Up.
- Many little streams add up to a big river